Dear Johnnie Boden, Your fashion empire is one of the Top Five Brands I Want to Work On, but mainly because your DM strategy seems to be a bit flawed, at least from a customer’s point of view. In the past 12 months I’ve bought three items from you, which hardly makes me a Top … Continue reading Dear Johnnie Boden
Freelance Brand and Creative Strategist / Strategic Planner and Fractional Strategy Director