we’re going to need considerably more Investigators of Interesting

In last week’s Radio Times (which is nearly as good as The Sun for a pulse of the nation type snapshot) Radio 4’s Today presenter Justin Webb wrote in his column about how his children will have a limited need to know actual facts, what with the world’s knowledge being there at their digital fingertips. … Continue reading we’re going to need considerably more Investigators of Interesting

the new BBC class calculator doesn’t get full marks from me

Have you had a play with the BBC’s new class calculator yet? Looking at the categories, most of the Planners I’ve met would slot neatly into the Technical Middle Class box: But when I tried with my own data, I came out as Established Middle Class, probably because thanks to my horsey friends I could … Continue reading the new BBC class calculator doesn’t get full marks from me

considering overconfidence

I’ve encountered a few people recently for whom Confidence is so much not a problem…that it actually is. pic from here I think overconfidence is a trait we don’t consider enough.  Because it can lead to all kinds of problems.  It’s the ‘how hard can it be?’ attitude that leads people to have accidents.  Or … Continue reading considering overconfidence

why isn’t anybrand saying that the gym isn’t always the answer?

I’ve had a bee in my bonnet for a while about what I see as the broad perception among the health, diet and fitness profession that being fit & healthy = going to the gym. Apart from the super fit fitness fans and some of my Dad’s 60+ mates (who seem to use the gym … Continue reading why isn’t anybrand saying that the gym isn’t always the answer?

Does heel height need a rethink?

I own a pair of shoes, specifically purchased ‘for work’, that I can barely walk in. This wouldn’t have happened to me when I started work twelve plus years ago.  Back then, Smart Work Shoes for Women could be divided neatly up into four categories: Flats – in the pre ballet shoe era, we’re mainly … Continue reading Does heel height need a rethink?

some interesting stuff about Stuff

I stumbled across some interesting stuff about, well, Stuff recently while I was working on a project. It seems that Stuff can be a key barrier to making decisions and taking action.  Having too much Stuff literally overwhelms our ability to make logical, considered decisions.  House full of decades of clutter?  Moving house becomes a … Continue reading some interesting stuff about Stuff

People Power is going to change AdLand’s playing field

If there’s been a theme to the fluffier (non royal wedding related) UK news over the past couple of weeks, it’s been People Power. From X Factor Wagner protest votes and Gillian McKeith’s 6th I’m a Celebrity trial in a row to the John Lewis cold doggy, People Power has been setting the agenda. It … Continue reading People Power is going to change AdLand’s playing field

Copy heavy is lovely – so long as the audience can read it

Via Wikipedia, I stumbled across the staggering estimation that 100,000 pupils each year in the UK leave school ‘functionally illiterate’ – i.e. they cannot read or write well enough to deal with the everyday requirements of life in our society. This prompted me to start thinking about all the adults I know who have literacy … Continue reading Copy heavy is lovely – so long as the audience can read it