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Gemma Teed

Freelance Brand and Creative Strategist / Strategic Planner and Fractional Strategy Director

Tag: 20 feet from stardom

why Planners are the backing not the star

Posted on 26/08/201426/08/2014 by Gemma T in Account Planning, agencies, Planning, Work

I read this great post from Ben Kay over the weekend about the awesome documentary about backing singers 20 Feet from Stardom (which if you haven’t seen yet, you should). His agency-relevant take on it was that like many backing or background singers never becoming famous in their own right because they have the voice … Continue reading why Planners are the backing not the star →

Tagged 20 feet from stardom1 Comment

The views expressed here are obviously my own and do not reflect those of past or current clients or employers

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This work © 2006 onwards by Gemma Teed is licensed under CC BY-NC-ND 4.0 

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