2010 – Gemma Teed

Sherlock and three patch problems

Posted on 02/08/201019/08/2010 by Gemma T in Account Planning

I’ve been enjoying Sherlock on BBC1 (first episode AMAZING, second one merely gripping) and it struck me as Sherlock gazed intently at a load of data stuck on the wall and tried to make sense of it that he'd make a great Planner. Well, obviously not great in the being-nice-to-clients and empathising-with-Asda-Mums sense, but in … Continue reading Sherlock and three patch problems →

Harder, better, faster, stronger

Posted on 03/01/2010 by Gemma T in advertising, agencies, clients, economy, Marketing, recession, trends

by gaptone on flickr Harder, Better, Faster, Stronger is my predication for what AgencyLife is going to be like – no, HAS to be like - if the industry is to adapt to the realities of life in 2010. Harder After 2009’s redundancies and cost cutting, there will be less people around to do more … Continue reading Harder, better, faster, stronger →

I can’t predict the future, but I’m fairly sure about Staycationing, Staying In and Savvy Shopping

Posted on 24/10/200924/10/2009 by Gemma T in trends

cartoon by Tom Fishburne I keep being asked at work to have a stab at predicting consumer attitudes and behaviours in three, six or even twelve months time. Since no-one seems to be sure whether we are in a W or V shaped recession, this is a tad challenging to say the least. I am … Continue reading I can’t predict the future, but I’m fairly sure about Staycationing, Staying In and Savvy Shopping →