Freelance Brand and Creative Strategist / Strategic Planner and Fractional Strategy Director
Recently I've been writing a lot of powerpoint presentations - short, to-the-point presentations of course because in my time I've lived through hours of Boardroom Powerpoint Hell and have no wish to inflict that on anyone else. I said I've written a lot of presentations recently - but I didn't design them. I'm a reasonably good … Continue reading why don’t we treat powerpoint like a piece of creative communications?
I’ve been charging up and down the M1 a lot recently and have therefore been sampling the delights of Moto’s service station network. They’re in the process of rebranding their cafeteria offering to EDC – The Eat and Drink Co. Looks great, huh? Well, it looks great in isolation and probably looked fab presented on … Continue reading soggy sarnie design