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Gemma Teed

Freelance Brand and Creative Strategist / Strategic Planner and Fractional Strategy Director

Tag: KPIs

it turns out I give good spreadsheet after all

Posted on 27/02/201228/10/2025 by Gemma T in Account Planning, clients, effectiveness

I’ve been working with a new client for a few months that, by virtue of their business model, have to be very focused on a few KPIs. They do a lot of digital activity and are also pretty hot on tracking where other incoming leads are coming from, so you can tweak an element of … Continue reading it turns out I give good spreadsheet after all →

Tagged KPIs, spreadsheets1 Comment

The views expressed here are obviously my own and do not reflect those of past or current clients or employers

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This work © 2006 onwards by Gemma Teed is licensed under CC BY-NC-ND 4.0 

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