Today’s Marketing Week carries a full page ad for http://www.printsells.org - a campaign that doesn’t appear to be technically funded by the Royal Mail, but nonetheless is extolling the virtues of Direct Mail – ‘it’s the 1-2-1 media par excellence’ and ‘direct mail is perfect to put your brand in the hands of consumers’. … Continue reading Ooops
Freelance Brand and Creative Strategist / Strategic Planner and Fractional Strategy Director