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The weather outside (was) frightful

Posted on by Gemma T in social media trends, technology, weather

I’ve perhaps been guilty of overdoing the ‘oh-my-god-its-still-snowing’ posts on the blog recently (the white stuff lasted 4 ½ weeks in the end) and I can’t imagine that anyone outside the snow-bound UK would have found them particularly interesting. But what I have found invaluable as I’ve tried to make the decision in recent weeks … Continue reading The weather outside (was) frightful →

Come fly with me, not my ad campaign

Posted on by Gemma T in brands, Campaigns

I’ve been ruining my carbon footprint by taking quite a few internal flights down to the South West for client meetings over the last six months.  One morning, I was stood in the security queue at Stupid O’Clock with the rest of the account team (all in our 20s and 30s) when a uniformed Virgin … Continue reading Come fly with me, not my ad campaign →

In other news, TLC actually IS all around

Posted on by Gemma T in Campaigns

Shortly after Christmas,  Martine McCutcheon started popping up in the ad breaks on behalf of Activia, a rather disappointing tasting yoghurt of weird consistency (I’ve tried it) that apparently aims to ‘reduce digestive discomfort’, thus stopping you feeling bloated. Martine would like us all to make a fresh start to 2010 and give ourselves some … Continue reading In other news, TLC actually IS all around →

Harder, better, faster, stronger

Posted on by Gemma T in advertising, agencies, clients, economy, Marketing, recession, trends

by gaptone on flickr Harder, Better, Faster, Stronger is my predication for what AgencyLife is going to be like – no, HAS to be like - if the industry is to adapt to the realities of life in 2010. Harder After 2009’s redundancies and cost cutting, there will be less people around to do more … Continue reading Harder, better, faster, stronger →

smoothies bearing festive gifts

Posted on by Gemma T in brands

I’ve had something nice arrive in the post from Innocent, the smoothie people, every Christmas since I signed up for their email newsletter in 2003ish. In 2005 they sent me a tiny Christmas tree in the post (maybe 4 inches long). This year it has finally reached a height suitable for planting out in the … Continue reading smoothies bearing festive gifts →

Packing ‘em in – today’s open plan means shrinking space

Posted on by Gemma T in trends, Work

Telegraph newsroom photo by victoriapeckham on flickr  I’ve been ranting about Creative Spaces, open plan and working-where-you-work-best for a couple of years now. I stumbled on a piece in the Wall Street Journal today which reported that the average new workstation designed by global architecture firm HOK Group has shrunk from 64 sq ft to 48 in … Continue reading Packing ‘em in – today’s open plan means shrinking space →

all I want for Christmas is a sensible v-neck jumper…

Posted on by Gemma T in advertising, Campaigns

Somewhere in my blog reader this week (I really should have saved it) there popped up a post about how perhaps this year’s crop of festive ads were a little too knowing (if you know whose post it was, please comment & I’ll link to them). I think the post referenced in particular the new … Continue reading all I want for Christmas is a sensible v-neck jumper… →