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Gemma Teed

Freelance Strategist and Fractional Strategy Director

Tag: depth interviews

extracts from real telephone depth interviews

Posted on 01/11/2010 by Gemma T in market research, research

“my short term memory has gone, I could have read your mailer this morning and wouldn’t remember” “when did I first come into contact with [the organisation]?  I’ve no idea, I’ve got a poor sense of time” “hang on, I’ll just take my hearing aid out”

Tagged depth interviews, telephone depths

The views expressed here are obviously my own and do not reflect those of past or current clients or employers

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This work © 2006 onwards by Gemma Teed is licensed under CC BY-NC-ND 4.0 

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