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Gemma Teed

Freelance Strategist and Fractional Strategy Director

Tag: GAP

where has GAP gone wrong?

Posted on 10/11/201110/11/2011 by Gemma T in fashion, retail

I used to love GAP.  Mainly because their sales staff were always prepared to bring you dozens of different jeans to try on until you found one that fit.  When your body shape is tricky (little waist but curvy hips), that kind of customer service makes a big difference and GAP became my first port … Continue reading where has GAP gone wrong? →

Tagged customer service, GAP, getting it wrong

The views expressed here are obviously my own and do not reflect those of past or current clients or employers

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This work © 2006 onwards by Gemma Teed is licensed under CC BY-NC-ND 4.0 

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