This is a really tough one. At what point as a Planner do you say “I’m not adding value to this project and my time would be better spent working on something else”. I’m talking here about the typical integrated mid-sized UK agency, where a Planner has a fair amount of autonomy and might have … Continue reading If you aren’t helping, get out of the way
Freelance Brand and Creative Strategist / Strategic Planner and Fractional Strategy Director