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Gemma Teed

Freelance Strategist and Fractional Strategy Director

Tag: sheep mentality

Sheep and feigned incompetence

Posted on 13/06/200722/02/2009 by Gemma T in Account Planning, Life, Work

There is a great article by former APG chair Merry Baskin subtitled 'what do account planners do exactly'.  My favourite excerpt reads: In general, planners are not very well organised. Tidy minds tend to move in a linear fashion, rather than laterally. And while some may feign incompetence so they don't get stuck delivering proofs to … Continue reading Sheep and feigned incompetence →

Tagged Account Planning, feigning incompetence, Planning, sheep mentality, what account planners do1 Comment

The views expressed here are obviously my own and do not reflect those of past or current clients or employers

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This work © 2006 onwards by Gemma Teed is licensed under CC BY-NC-ND 4.0 

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