The view as I arrived at work this morning...
Author: Gemma T
Brand and Creative Strategist
Shop-Ups and Storegasms
While browsing Trinny and Susannah’s website (for purely professional purposes), I came across this diary entry about sneaking out for a shop up. The idea of formalizing that quick dash to the high street for some top-up retail therapy really appeals to me. I discovered another favourite new word in a focus group I was … Continue reading Shop-Ups and Storegasms
Friday Fun: how many does agency-types does it take to change a lightbulb?
(mostly nicked from the worrylingly realistic e) Q How many Creatives does it take to change a lightbulb? "I'm not changing a f***ing thing" Q How many Account Directors does it take to change a lightbulb? "How many would the client like it to take?" Q How many PR execs does it take to change a lightbulb? … Continue reading Friday Fun: how many does agency-types does it take to change a lightbulb?
Do people understand what you’re good at?
Do the people you work with understand what you're good at? I don't mean what you do or what your job description is, but what you're good at - how you add value to your organisation, how you can help other people do their jobs more effectively. I sometimes wonder whether everyone I work with … Continue reading Do people understand what you’re good at?
Musical Desks
I'm moving desks. Again. This is the third move since I joined the agency nine months ago. I have just worked out that its my fifteenth desk move in my 8 year career. Which seems excessive. No-one seems to know where to sit Planners - so far I've been billeted with account handling, new business, research, … Continue reading Musical Desks
Greener – but not necessarily cleaner
This week’s Innocent Drinks weekly newsletter linked to a piece about MIT’s City Car, a concept 2-seater. The idea is that these cars would be available to hire from central locations and you’d just pay with a credit card & grab one from the pile stacked up like supermarket trolleys. The thing is, most trolleys … Continue reading Greener – but not necessarily cleaner
snowy weather / online behavior correlation?
I had a wardrobe clear-out recently and stuck some clothes up on ebay. The auction ended this Friday. When the buyer details came through, I was surprised to see that three out of the five buyers came from Wales. And then I thought about the really snowy weather they've been having. So my hypothesis is that … Continue reading snowy weather / online behavior correlation?
everything but the laptop
Reading an old post of mine on is your desk the window to your personality reminded me of a fun exercise I did with a some friends over email last year. I asked everyone to reply with a list of everything (excluding the obvious laptop, in trays etc.) that was on or around their desk. I didn't … Continue reading everything but the laptop
Get a mac
I'm a PC girl through and through (I could never warm to a machine that makes you ask for your disk back, no matter how sexy the design) but the get a mac ads have got me wondering for the first time whether I made the right decision in upgrading to a shiny new PC. … Continue reading Get a mac
Do you perform better when you’re up against the clock?
Northern Planner added an interesting comment today to my Perfect Pitch Live post - do you perform better when you're up against it? I know some people who are real Last Minute Larrys, almost needing an impending deadline to get their creative juices flowing. Whereas I've always preferred to allow enough time for a change of heart … Continue reading Do you perform better when you’re up against the clock?